As European cities search for answers to traffic congestion, climate change, and public health challenges, the bicycle has moved from the margins to the very centre of sustainable mobility strategies. Yet while governments work on safer routes and stronger active-mobility policies, one powerful ally often remains underused.
Responsibility for the problems in our urban mobility systems should be shared equally among individuals (whose daily travel choices can be unsustainable), employers and service providers (as traffic generators), and local governments (as providers of infrastructure and regulation).
Through our RIS ECOMOVE project funded by EIT Urban Mobility, we are launching a series of online trainings for representatives of private and public organisations, aimed at helping them improve mobility practices and generate benefits both for employees commuting to work and within business-related travels.
